3D Store Layout Simulations
Plan and design your shopping space more efficiently!
3D Virtual Environments offer an ideal solution to design and model store display space and store layouts. Our collaborative online 3D solutions offer the ability to design, model and simulate any type of shopping space and product, while being able to collaborate in the same 3D space with other colleagues around the world.
3D simulation environments offer the ability to load 3D products and models or other in-store and advertising/promotional material, into a realistic 3D space, accessible by other users to interact with.
ISN Virtual Worlds builds custom store layout simulation environments, based on the most effective 3D engines on the market. Our 3D store layout simulations can run on web and be collaborative or be installed on local machines and in companies networks. They run on multiple platforms and can be accessed with mobile devices.
The main advantage of a 3D store layout simulation is that we can use it to visualize how our shop will look like, but also simulate and measure how people will react to changes in placement or furniture and product display in the shop. In a 3D simulation environment we can create as many layouts as we want, experimenting on each of those, while remaining in our office. Once we are happy with a given layout, it can be easily printed or sent to who will actually be in charge of trasforming the design into reality, shop managers and design colleagues.
3D Immersive Video
Immerse yourself in an interactive 3D video experience.
The whole world of media is going 3D. 3D screens, 3D devices and visualizers... But the true innovation comes from filming directly in multidimension. This can only be accomplished through using a special spherical 3D video camera, which films in 360 degrees mode.
This new hardware and 3D filming technique, allows to create fully immersive 3D videos and moreover it allows to insert interactive 3D objects in the 3D video output. This means you can film anything and add 3D components to your video output, seamlessly integrated in the environment.
The final output of the application of this technology is rendered through a dedicated software that enables to manipulate and adapt the 3D video source. 3D elements and interactive objects, menus, interfaces, can be inserted into the 3D video to produce endless results. The content generated through this technique can be translated and adapted to any device, including mobile phones and tablets.
While watching a 3D interactive video, the user sees a realistic filmed video with interactive objects and the possibility of navigating into the 3D video space, so the user can literally watch the video from different view angles. To give you an example of the possibilities of this technology, just imagine to watch an action movie and be able to watch the scenes from different view angles, for example: watch a race and be able to choose from which car or viewpoint to see the scene, change the viewpoint or add virtual reality elements into the 3D video.
To see a live DEMO of this technology, you can click here. You will access a special 3D viewer to watch 3D movies, with a demo movie installed. Use the mouse to move around the video. Loading ma take a while on slower systems.
Experience Design
Living the experience
At ISN Virtual Worlds by Experience Design, we intend the complex process to develop and implement a successful user experience project. We apply the concepts of Experience Design to marketing projects, starting from the concept to developing the interactions among the users and different media and the relations and interactions among different media and channels.
The approach of Experience Design, does not focus on implementing a message on different channels, but on how multiple messages interact with the users and how they integrate in different channels.
By Experience Design we literally mean drawing the lines that enable true interaction around the user. A successful experience design project should output an experience that is exactly as the user expects it to be. A high quality user experience design and development, takes notions from different disciplines, such as marketing, engineering, design, psychology and sociology, to name some of them.
Although Experience Design is listed among our solutions, it is not a solution itself, but rather an approach to developing multichannel solutions.
3D e-Commerce
Shop online with your friends in a 3D Virtual Shop!
ACCESS OUR 3D E-COMMERCE ONLINE DEMO
3D Virtual Shopping or 3D e-Commerce gives you the ability to navigate and live a brand new and revolutionary experience of 3d e-commerce and 3D shopping, interacting both with goods and users, through the use of a simple web browser. 3D e-commerce technology can be completely integrated into your web browser (Internet Explorer, Apple Safari, Google Chrome, Mozilla Firefox), and is available to any user who has a personal computer with a wide bandwidth or mobile connection, without any use of external software or high-end hardware.
Users are able to navigate and interact in full 3D virtual shops, in state of the art 3D shopping environments and 3D shopping malls, in real time, by installing a simple plug-in, and moving around with simple mouse and keyboards commands.
This enables what we define online 3D social shopping, in other words the ability to shop online together with your friends in a 3D e-commerce online shopping mall.
3D Virtual Shopping is the most effective way to sell goods online.
Thanks to Web3D e-commerce technology, we are able to create 3D e-Commerce websites with 3D showrooms, 3D shops, or entire 3D shopping malls, developing 3D virtual e-commerce environment inside which you can re-create high-fidelity representation of real products, objects and brand extension.
3D product visualization gives you the possibility to see any objects from customizable viewpoints, zooming in to appreciate and evaluate details and quality. You can also use your avatar to wear dresses, accessories or jewels, and preview the final feeling and aesthetical impact before putting them into the shopping cart. These are only some of the features 3D e-commerce offers in comparason to traditional e-commerce.
Web 3D e-Commerce gives the ability to place products in a creative and original way, with fully customizable environments, architecture and style. You can choose to build a fully imaginary 3D shopping mall, or simply re-create a perfect transposition of a real one, as for franchising shops. Creating virtual 3D shops conterparts of real ones.
We provide users with the most realistic and immersive 3D shopping experience, stepping from a static system (e-commerce tools) to a 3D e-Commerce collaborative platform, where you can do shopping with your friends, meet people, share your purchases, communicate with other customers in real time, exchange info and advice about products: typical funcionalities of a Virtual Online Community.
Social Online 3D Shopping is the next step of e-Commerce.
GeoLocalized Advertising
Bring your customer to your shop!
Geo-Localized advertising is a new technique that uses the geo-positioning coordinates sent through a mobile device, to interact with the user and guide him to a local store or send him coupons and promotions.
A typical example of the application of this technology is in advertising and promotion. A user could be sent a message (SMS o e-mail) o be invited in a store, to subscribe to a promotional game or activity. The user can register to the game by SMS or on web. Once registered to the game, the users receives and SMS message with the instructions on what to do. For example look for something in a place near his location, or receive instructions and be guided through GPS mapping to the nearest shop to spend a coupon or receive a special gift.
The pecuiliarity of marketing activites done through this technology is the fact that the client can be literally taken physically to the point of sales. It brings the client to the shop.
At least but not last, geo-localized advertising offers remarkable economic advantages, because our client will only pay on percentage of sales, just as pay per click.
Geo-Localization offers diffent options and types of engaging mechanisms associated to it, to interact and have clients engaged fully with you brand.